Mission：
For the user: the intentions of services to customers, so that human life colorful.
Staff: to create space for development to enhance the value of staff, improve the quality of life.
For the community: to promote the healthy development and serve the community the progress of civilization.

Business philosophy：
Integrity! Realistic! Innovation! Efficient! responsibility!   

Moral principle：
Rather lose money, never lose credibility  

Clear vain man, honest work
Work better, others in good faith and pragmatic  

Business regardless of size, should be treated equally

Corporate style:
Serious, responsible, strict, active and efficient
Serious: excellence, inquisitive
It is responsible for: the courage to take responsibility for in the end
Strict: strict management, grueling. Self-discipline, strict law person, strictly in work processes, strict reward and punishment.
Active: Active accept the task, take the initiative to assume responsibility, take the initiative to identify problems, take the initiative to improve and perfect.
Efficient: clear work plans, rapid response. Done something today, tomorrow leave space.